Project Overview
CloudTrans is a healthcare transportation company that provides safe, reliable rides for patients traveling to and from medical appointments. While their service offering was innovative, their old website was dated, hard to navigate, and unclear about what the company actually did. This created barriers for both healthcare providers and patients seeking transportation solutions.
With their upcoming partnership with Uber Health, CloudTrans needed a modern, trustworthy online presence that clearly communicates their services, makes navigation intuitive, and positions them as a reputable leader in the healthcare transportation space.
Project Highlights
- Brand-Aligned Website Redesign
- Custom Development
- Improved Website Copy
- Services & Process Showcase
- Micro-interactions
- EstablisheD company credibility
My Approach
- WEBSITE REDESIGN — Chose a fresh color palette, clean typography, and strategic use of imagery to convey trust, reliability, and compassion — key traits for a healthcare transportation brand.
- CUSTOM DEVELOPMENT — Built the site with custom layouts and interactive elements to engage user while also being able to layout information in an intuitive manner.
- IMPROVED ONLINE PRESENCE — Transformed an outdated, confusing website into a polished, credible, and user-friendly platform that clearly communicates CloudTrans’ mission and services, significantly improving their professional image for their partnership with Uber Health.